Comments on The Renegade Writer Blog: Google AdWords

Thanks! I've had my ad going for a few days, it ha...

2006-06-21T08:52:00.000-04:00

Thanks! I've had my ad going for a few days, it has around 2,000 impressions on keyphrases like "query letter" and "write for magazines" -- but it's gotten only one click-through! Maybe my ad stinks.

But I'm a glutton for punishment, so I decided to try AdWords for my copywriting as well. After all, it doesn't cost anything unless you get click-through. I'm still fiddling with the ads for that campaign.

Linda, my first impression is that your Google AdW...

2006-06-17T14:22:00.000-04:00

Linda, my first impression is that your Google AdWords campaign might be more effective targeting writers in need of mentoring, as we all can name many sites and forums where writers hang out looking for camaraderie.

Not to say that editors don't hang out online, but it would seem that fishing for busy editors would require very specific ad placement.

http://www.writingtravel.com

Hmmm.. good questions. I hadn't thought of that a...

2006-06-17T10:29:00.000-04:00

Hmmm.. good questions. I hadn't thought of that approach and also wonder what editors would think. I do have a posting on mediabistro, which is like an advertisement, and have gotten a good amount of work from it. Editors do seem to go to that site to look for writers. I landed one recent gig when, after starting my blog, I just sent the link out to a variety of editors I had worked with in the past. Coincidentally, one editor of an airline mag was looking for a monthly columnist and asked if I would do it! When I sent the E-mails, I thought I was being a little bold and editors might be annoyed, but at least one saw my blog writing and thought it would fit well for the column. Can't wait to hear what you decide on the Google ads.

http://punditmom1.blogspot.com
http://columnquest.blogspot.com